SKYCITY IS A MAJOR SPONSOR OF SPORTS TEAMS, LOCAL EVENTS AND CHARITIES IN ALL THE COMMUNITIES IN WHICH WE OPERATE.
SKYCITY is a major sponsor of sports teams, local events and charities in all the communities in which we operate.
We are proud to work alongside five main charity partners: Leukaemia and Blood Cancer New Zealand, Prostate Cancer Foundation of New Zealand, Kidz First Children’s Hospital, Variety – the Children’s Charity and the Auckland Returned and Services Association.
We are equally proud to support some of our greatest local sports teams and events including: the SKYCITY Breakers, the Vodafone Warriors, the Blues, the SKYCITY Mystics, the SKYCITY New Zealand Badminton Open, World Masters Games 2017, the Gallagher Chiefs, SKYCITY Northern Knights, the Cold Power Magic, SKYCITY Hamilton Waikato Cup, the SKYCITY Stampede, Adelaide Football Club, AFL Northern Territory and Darwin Turf Club.
We also help raise awareness for a number of other charities and initiatives, supporting many additional organisations that approach us for our help each year.
Variety – The Children’s Charity - SKYCITY has supported Variety – The Children’s Charity since 2004. SKYCITY Auckland has hosted the Variety of Chefs Dinner for three years, a fundraising dinner which attracts around 350 guests. Since 2009, SKYCITY Auckland has hosted Variety Bingo every Sunday through to Friday in the SKYCITY Theatre, as well as hosting the Variety Bingo at SKYCITY Hamilton. All proceeds are donated to Variety and to help make a huge difference to the many New Zealand families in need.
Leukaemia & Blood Cancer Foundation - SKYCITY has supported the Leukaemia & Blood Cancer Foundation for 10 years. The partnership has grown over that time and now includes iconic fundraising events such as Dining For A Difference, an event inspired by Peter Gordon (The Sugar Club and Bellota), which has been supported by SKYCITY since 2008.
Hosted by SKYCITY, the Firefighter Sky Tower Stair Challenge celebrated its 12th year in 2016. More than 700 courageous firefighters, auxiliary teams and special guests participated in this gruelling event, wearing full firefighting kit weighing in at 25 kilograms. This event now attracts firefighters from New Zealand, Australia and the USA. Four years ago, the Sky Tower Corporate Challenge was launched, building on the reputation of the Firefighter Challenge. This event too has been a huge success and both events raise significant funds.
Kidz First Children’s Hospital - SKYCITY recognises the significant contribution the Middlemore Foundation has made to the establishment of the Kidz First Children’s Hospital. We continue to fundraise to ensure resources and equipment are in place to help sick kids and support their families. Each year, SKYCITY hosts the Kidz First Christmas Party, a wonderful afternoon dedicated to the children, families and caregivers.
Prostate Cancer Foundation of New Zealand - Blue September ‘Blue September’ is an initiative by the Prostate Cancer Foundation of New Zealand to raise public awareness about prostate cancer and the advantages of early detection. The campaign was launched in 2008 at SKYCITY and, every September, SKYCITY lights the Sky Tower blue for the month to draw attention to the cause, as well as hosting fundraising events on site. In 2015, SKYCITY hosted The Good Man Poker night raising money for the cause, and a special media launch breakfast was also held up the Sky Tower, helping to raise awareness.
Auckland RSA Annual Poppy Day Appeal - SKYCITY is proud of our strong relationship with and support of the Auckland RSA. In addition to an ongoing sponsorship arrangement, we light the Sky Tower red in the lead up to ANZAC Day. SKYCITY also promotes the RSA Poppy Day Appeal across its site and media channels, with many donation boxes placed around site in SKYCITY’s bars and restaurants to encourage customers and visitors to provide their support for the appeal.
In Hamilton, we support a number of smaller charities and fundraising initiatives with food and beverage and entertainment vouchers. We also have a partnership with Hamilton North School, which provides special needs children with discounted access to the The Bowlevard at SKYCITY Hamilton as part of the school’s community integration programme.
We also supported the Hamilton Christmas Trust, the Round the Bridges 70th Anniversary event, Hamilton’s 150th Birthday, and two categories in the Westpac Waikato Chamber of Commerce SKYCITY’s Annual Poppy Day Appeal 2015 Business Excellence Awards as well as contributing to smaller community events that further connect us with the local community.
The American Express Queenstown Winter Festival is a week long celebration to launch the start of winter in the Southern Hemisphere. It has been running in Queenstown for 40 years and SKYCITY Queenstown Casino has been sponsoring the event in some way or another since opening 14 years ago. Other sponsorships this year, have included The DNA Gay Ski Week, the Queenstown Jazz Festival and the Cromwell Christmas Races.
Adelaide Casino continues to support the Flinders Medical Centre Foundation (FMCF), raising funds through FMCF Bingo hosted by Adelaide Casino. We help raise funds for disadvantaged and sick children in South Australia each year by participating in the Variety Bash run by Variety, the Children’s Charity. We also raised funds for OzHarvest, assisted the Red Cross with disaster relief appeals through staff pay deductions and we regularly donate unclaimed lost property items to the Salvation Army.
We donate to the community through our Cash Donation Charity Box and through vouchers which are donated as prizes for events, raffles and fundraising. ‘Charity Box’ is a cash donation box on the property which is regularly rotated amongst charities such as RSPCA, Sids and Kids and the Cancer Council. Restaurant and accommodation vouchers have been donated for events, fundraising and raffles to 99 groups including sporting groups, schools, charities, and local businesses.
Each of our SKYCITY casino websites provides specific information about how we help through our Sponsorship Programmes. To understand opportunities in your local community, see your local casino’s website